MOBAIRU review for Advanced PreOrder‑ ALL IN ONE
April 17, 2020
This app allowed us to understand which of our under-development products were most attractive to customers, allow us to prioritise the winners. Interestingly, the pre-order count by product was NOT correlated with Instagram 'likes'. Likes are free, pre-order takes effort - I conclude that the app gave us more genuine insight into relative future demand by product. And one extra sale paid for a year of the app! JDI.