Meta Pixel & Insights by Aixel for Shopify

Meta Pixel & Insights by Aixel

Aixel: Meta Pixel & First-Party Data Analytics

Rating

5.0

feedback

4

Reviews

chart

#3,537

Shopify

Reviews Over Time

App Ranking

Time spent using app

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  • Less than a day
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  • Less than a year
    100%
  • More than a year
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Reviews Summary

The Meta Pixel & Insights by Aixel app has received overwhelmingly positive reviews from users, with all reviewers giving it a 5-star rating. Users appreciate the ease of connection and the enriched Purchase Event tracking through Aixel's CAPI integration. The app has significantly improved the optimization of Meta campaigns, leading to a 3X boost in ROAS. The unified dashboard and detailed Catalog Ads performance split report are highlighted as major advantages. Additionally, users find the app user-friendly, even for beginners, and praise its ability to provide clear, actionable insights for optimizing performance and making data-driven decisions.

Highlights

Enriched Purchase Event tracking via Aixel’s CAPI integration
Improved optimization of Meta campaigns and boost in ROAS
Unified dashboard and Catalog Ads performance split report
User-friendly interface for beginners
Clear, actionable insights for optimizing performance and making data-driven decisions

Rating Breakdown

  • 5
    100% (4 ratings)
  • 4
    0% (0 ratings)
  • 3
    0% (0 ratings)
  • 2
    0% (0 ratings)
  • 1
    0% (0 ratings)

Reviews with Text

  • 100% (4)
Review RSS Feed Review RSS Feed

All reviews

5 / 5 Share

June 25, 2025

Great app. Easy to connect. The best part is the enriched Purchase Event tracking via Aixel’s CAPI integration. My Meta campaigns are now far more optimised, thanks to higher Event Match Quality on Pixel events and I’ve seen a 3X boost in ROAS. The unified dashboard and Catalog Ads performance split report are major advantages!

Using app

3 months

Total reviews

3

Average rating

5.0

5 / 5 Share

June 25, 2025

Meta Pixel & Insights by Aixel is an incredibly useful tool for anyone running Meta ads. It simplifies the entire tracking process and gives clear, actionable insights that help optimize performance. The integration is smooth, and the real-time data tracking helps in making smart, data-driven decisions. What I really appreciate is how user-friendly it is even beginners can understand their audience behavior, events, and conversions without getting overwhelmed. Highly recommended for e-commerce stores and marketers who want to boost ROI with smarter targeting and detailed analytics.

Using app

2 months

Total reviews

1

Average rating

5.0

5 / 5 Share

June 6, 2025

When you are a founder and juggling a lot of things, you tend to miss out critical insights that can scale your store revenue. Aixel did exactly that, their dashboard is comprehensive, detailed, no fluff! Just real impactful insights! Must have if you are a D2C brand.

Using app

3 months

Total reviews

1

Average rating

5.0

5 / 5 Share

June 5, 2025

Great App! Have been using this for few months. It is accurate in attribution of customer acquisition channels like Meta & Google. The analytics are helpful. Highly recommended.

Using app

3 months

Total reviews

3

Average rating

5.0

All reviews

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