Fabric Love review for AMP ‑ Shop Sheriff AMP Pages

May 21, 2021

I decided to install this app to speed up the load of my product pages as I had heard that using AMP in google shopping campaigns could significantly reduce the overall campaign cost by reducing bounce rates caused by slow loading and increasing conversions rates. On top of improving SEO, this seemed like a win-win. This app is easy to install and you have complete control over which pages you AMP which has been perfect as I have hundreds of products and needed to do this slowly. The Shop Sheriff technical support is quite frankly the best I have ever received for a Shopify app. Absolutely tremendous and completely in line with reviews others had left that had prompted me to choose this app. The team are very quick to assist and have a great knowledge of all things Google from Analytics to Ads and Merchant Centre. There has not been any issue they have not been able to offer a complete solution for, from customisations required to conversion tracking. As for results, I installed the app 2 weeks ago and have been rolling out slowly so I will come back and update this review when I have some more stats. However, what I can say is that my bounce rate has reduced significantly on the AMP pages, by around 20% and I have seen an upturn in my google shopping campaign results which I will be analysing in more detail next week. So all the indications so far are very positive. I am glad I chose to plump for this app over others that I saw that only make a single charge as a monthly subscription for the level of support you get from Shop Sheriff is well worth it. These guys are extremely knowledgable and helpful and you won't regret it!