Kaufweise review for CS: Server Side Tracking (GTM)

Update: There were more promises and more excuses – and once again, we trusted them. This time we had almost no time left and hoped that at least our direct messages would change something. Unfortunately, they didn’t. Yesterday we found out that once again around 40% of the conversions were not tracked. When we reported this, we were suddenly asked to explain Shopify Payments and describe which page the checkout redirects to. Honestly: what are we paying for? After 2.5 months and €4,400 burned in “learning phases”, the campaigns have been running blind because 40–50% of the conversions were never even seen. ------ For over 2 months now since September 11th, I'm down an incredible €3,000 - plus the app costs, which have now reached €120+ - and the tracking still isn't working. The Tracking Problem Initially, I had high hopes for the support team. We even had a video call, but during that call, everything was blamed on either SEO-driven purchases or missing tracking due to fast PayPal Express checkout. At first, I was naive, but when we noticed that Google Analytics showed completely different values, things got strange. After that came numerous attempts to contact support - accompanied by new ads, new campaigns, and expensive learning phases. Hours of work. In the end, they said it was the Google App's fault. Since Thursday, I haven't received any response from support, while the ads continue to burn money and produce nothing. Conclusion A tremendous amount of time, costs, and effort have gone into getting this app to work. Our staff's time investment alone is already around 20 hours. Add to that the wasted ad spend - the Shopify Pixel worked significantly better before. I'll keep you updated if support has anything else to say besides "we're waiting" or "we're checking" every 4-5 days. And you'll definitely get an honest update if there's actually something like Server-Side Tracking here.