Counter

Counter is an AI chat assistant designed to help ecommerce merchants automate customer support while keeping human oversight in place. It answers shopper questions using store policies and FAQs, verifies customers with an email code before revealing order information, provides live order tracking, and on higher plans can manage returns, refunds, cancellations, address changes, and discount codes. The app emphasizes safety and control by quoting every change exactly, requiring shopper confirmation, and routing unresolved conversations to the team inbox with the full context collected so far. Overall, it appears focused on reducing support workload while preserving merchant approval for sensitive actions. The product positioning suggests a strong emphasis on accuracy, transparency, and escalation handling, which should appeal to merchants looking for AI support without fully automating risky account or payment changes. Its workflow is built around structured verification and approval steps, making it suitable for stores that want to speed up common support tasks while maintaining control over customer experience. There are not enough reviews to analyze right now