Reach International Outfitters review for Curvature AI Price Testing

Feb. 20, 2025

Curvature AI has been a huge unlock for us! Like most brands we were super hesitant to test raising prices, but after A/B testing our pricing with Curvature we were able to find our profit per visitor (a true north star metric) was significantly higher at a higher price point. We never could have confidently made the decision to raise prices without the data driven analysis from Curvature!