Nature Backs review for Dexter ‑ Product Price AB Test
Nov. 12, 2021
Cool product but flawed "one size fits all" pricing strategy. The app charges 3.99 per 100 visitors. I can see how this would be fair for some test - however others, like ours it just seems way too much. We sell t-shirts for around $29 and were wanting to test different price points a couple dollars cheaper or a couple dollars more. With such an impulse item already a LOT of data is needed to determine statistical relevance. We are already at 1000 visitors for one test ($39 worth) and still don't really know anything. It's not that the app isn't valuable, however at what we're paying we will probably end up just doing the tests manually ourselves without the app.
Thanks for sharing the feedback on our app. We are thinking through our pricing model and appreciate your input. We will take this into account as our business model evolves. Would you be up for us to discuss this pricing with you? we have sent you an email to discuss. Would love to get your input.
