Evolution Power Tools UK review for Drip: Email Marketing & Popups

May 14, 2021

I'm about 6 months into using DRIP with Shopify. It's a powerful toolset that lets you access customer segment for targeted email coms. I have a c 90k mailing list and the brilliance of DRIP is that i can segment that list down with a handful of logic statements to a tiny focused group that i know are on the cusp of a purchase and only require the lightest of nudges to pull the trigger. I drive about 30k of monthly revenue from it, you can work out the ROAS for yourselves. It's easy to use, quick to learn, the staff are responsive to requests and the reporting is accurate and simple to digest. Once you've factored in your attribution into the wider scheme of GAnalytics ecommerce reporting it's a beautifully effective addition to any marketers toolbox. Oh yeh, 6 months in, it's never fallen down on me once. I wish all store apps were this good.