Rating
4.4
feedback
5
chart
#16,342
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App Ranking
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Reviews Summary
Flightplan is a highly praised app by ecommerce merchants for its effectiveness in improving ad performances and ROI. Users appreciate the manual advanced matching feature that helps correct Facebook pixel issues and the responsive customer support provided by Zach. The app is described as a time saver and a valuable tool for improving ad performances, although users are advised not to expect drastic increases in ROAS. However, some users have raised concerns about the lack of specific product selection options, frequent dashboard crashes, incomplete analytics, and discrepancies in click-through and ROI numbers compared to Facebook's own pixel data. Despite these drawbacks, Flightplan is recommended for fashion companies looking to boost sales and marketing efficiency.
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June 21, 2019
I used this app to implement manual advanced matching and that has also helped me correct some lingering FB pixel issues. Support has been good and Zach is great. I think this is a great time saver and something that can help you improve on ad performances in a small way but don't expect to double or triple ROAS just by using this app.
Aug. 14, 2017
I love this app! It's been great for my business in showing positive ROI each month. It's free and I only pay for my ads. Highly recommended to fashion companies looking to recapture sales from visitors who didn't purchase.
Oct. 21, 2016
While easy to set up and use, it lacked several important features. We were unable to pick and choose specific products to show or not show. For instance, we did not want to show summer related items in the Fall or Winter, however, the only solution they offered was to make those items unavailable in our store. Obviously, this is unacceptable. Additionally, the dashboard crashed frequently and half of the analytics did not show up. On the note of analytics, their "click through" and ROI numbers never matched what Facebook's own pixel indicated. While we use Flightplan for almost a year, we just decided to look elsewhere for our retargeting business.
June 1, 2016
Flightplan has proven to be an efficient and effective marketing tool for Birdwell. With an easy setup and very little ongoing overhead, Flightplan drives massive impact. The ROI has been exponential and decision to continue funding a no-brainer.
May 23, 2016
This is an AMAZING product. I have yet to see another plugin that can have your catalog setup in 5 MINUTES!!!. Zach and the staff at Flightplan are extremely responsive to customer service issues and proactive in adding new features. I would definitely recommend if you are serious about converting sales via Facebook.
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