Waxmans Gym Store review for Gather: Refer a Friend
Oct. 7, 2016
After experimenting with numerous email capture tools (SumoMe, Beeketing, list management software pop-ups, etc) for our store, we decided that offering an immediate on-screen discount in exchange for an email address might have more appeal to customers than other promises/offers. Boy, were we right. Within the first few days of using Gather, our daily rate of email capture improved significantly. Almost immediately, we've gone from generating multiple captures per month to multiple captures per day. The immediate discount also helps to convert sales from 1st time visitors at a higher rate. We like that the app performs a single function very well for us - we ask for an email address, we reward with a one-time-use discount code. Unlike similar apps here in the store, it doesn't require that we offer social sharing as an alternative to email capture...and we much prefer it that way. It also displays the discount code on the screen for users immediately upon sign-up...no waiting for a special email to arrive or need to switch apps for your users to get their reward (even though sending email to them upon signup is certainly an option). Also, we've sent some questions about the software and feature requests at various hours throughout the day, and the creator, Iz, has been very responsive and helpful. Highly recommend if your goal is to gather emails via your store and help your customers feel good about submitting.