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Reviews Summary
The Google Tag Manager GA4 app by Anowave provides an easy way for Shopify merchants to install Google Analytics 4 and Google Tag Manager. It offers enhanced ecommerce tracking for various events such as purchases, checkout, payment and shipping information. The app includes features like Enhanced Conversions, Google Ads Dynamic Remarketing, Server-Side tracking, and Built-in Consent Mode V2. Additionally, it supports Meta Pixel+ Meta Conversion API for server-side tracking and event decoupling. It can also be integrated with Google and YouTube.
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