Nura Abarcas review for Google & YouTube
June 6, 2025
By using this app, Google Analytics tracks way less purchases than Shopify. This makes it an unreliable platform. The connection with this app is not good.
We can only receive data for merchants that accept the consent banner during their checkout. If customers do not consent, we are unable to share the data with Google Analytics, since the Google & YouTube App integrates with Shopify's customer privacy API. This could explain why not all purchases make it to Google. This stems from the customer's consent choices and not an inherent bug with the App's integration. It may be useful to utilize a Shopify-integrated consent management solution to help address this scenario. If you have additional questions, feel free to file a support ticket at https://support.google.com/merchants/contact/shopify_3p_support_app or via Contact Support within the App
