BILLY Footwear review for LayerFive Audience & Analytics

Nov. 1, 2023

We started using LayerFive in Spring of 2020 and never looked back. LayerFive has been tremendously helpful in giving the REAL picture of how our ad dollars are performing on both Facebook and Google. Both Facebook and Google have their own tools to give insight on their performance. The challenge is their data is skewed in favor of their own platforms to encourage businesses to spend more money on advertising which is not necessarily true. LayerFive cuts through the noise and gives business owners the truth: unbiased performance data showing the outcomes of your ad-spend. For us, LayerFive’s truth gives us confidence in our ad-spend allowing us to scale the spend up or down based on the customer’s behavior data. Billy Price Co-Founder of BILLY Footwear Seattle, Washington