Marketags

The reviews are overwhelmingly positive. Users consistently describe the app as very useful, reliable, and essential for understanding which Facebook ads or channels actually generate purchases. Several reviewers say it helps them measure the effectiveness of Facebook Ads, verify purchase events in Business Manager, and filter out misleading or predicted sales, especially after iOS 15 changes affected Facebook reporting. The app appears to solve a real attribution problem and gives merchants more confidence in their ad data. There are no explicit negative comments in the reviews provided. The only implied concern is the broader issue of inaccurate or predicted Facebook-reported sales, which the app helps address. Overall, reviewers value the app for clarity, reliability, and better tracking of true purchase sources.