Objectify: Ownership Titles
Objectify is an app that enables ecommerce merchants to issue unique digital ownership titles for their products, allowing for a secure secondary market on objectify.io. It provides the option for customers to receive physical items as digital titles at checkout, while also offering insights into resale trends and secondary market customers. The app aims to prevent counterfeits, earn royalties on customer-to-customer trades, and reduce the carbon footprint by shipping physical items only upon final redemption.
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As a Paris-based Smart Merchandise brand working in limited runs, we were looking for a way to add value to our drops and manage our secondary market without complicating the buying experience. Objectify does exactly that. It's a smart addition for any brand selling drops or limited editions. We recommend it.
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