Devola.co.uk review for Mulwi | 200+ Shopping Feeds

April 18, 2023

Great app—used this to replace an old setup for Google Merchant Centre feeds across five websites and will expand this in the near future to cover other advertising platform feed requirements. Allows for customised feeds for any purpose and liquid coding is possible, meaning the app can suit any business scenario or complex Shopify setup. For example, the internal business logic we use to denote availability is quite complex, and I have been able to use custom liquid coding to translate this back into the exact specification needed to pass this data into Google Merchant Centre—this was simply not possible in our old setups. Also features SFTP upload capabilities to ensure feeds are up-to-date. The developer of this app is also highly responsive to support or new feature requests. For example, the app did not originally support pulling through the inventory policy data field which I required—one support ticket and an hour later, this feature was launched. I would highly recommend for anybody looking to get a robust, reliable, customisable solution for sending Shopify data out to places such as Google Merchant Centre, Facebook etc!