
Optimal A/B Testing
Optimal A/B Testing App
Rating
5.0
feedback
14
chart
#4,073
Reviews Over Time
App Ranking
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Reviews Summary
The Shopify A/B testing app has received overwhelmingly positive reviews from users. Merchants appreciate the fair pricing structure that doesn't force them into higher-tier plans based on order volume, making it accessible for small to mid-market stores. The app's ability to drill down analytics by UTM source and run A/B tests at scheduled intervals has been particularly helpful for optimizing marketing campaigns and increasing average order value. Users have seen improvements in conversion rates and have found the testing capabilities to be robust and impactful. The app is praised for its ease of use, efficient setup, and clear results, making it suitable for those new to A/B testing as well as experienced users looking to enhance their store performance.
Highlights
Rating Breakdown
All reviews
Jan. 8, 2025
I could see a lot of small to mid-market stores getting good value from this app, but maybe not large stores.
Dec. 22, 2024
The app is priced extremely fairly compared to other apps that tried to nickel and dime your by forcing you to increase to higher tiered plans based on our order volume. This app does not do that, which is very refreshing for a change.
Nov. 13, 2024
We really like the way we can drill down analytics by UTM source, as all of the campaigns we run contain UTM parameters. Thus a very helpful A/B testing tool for us.
Oct. 30, 2024
Love the scheduling options, as we run our A/B tests at certain intervals. Also, the app allowed us to really focus on increasing AOV by selecting that as the auto select winner criteria. I will say, the analytics are a little basic with lower plans, so if you are looking for something more in depth, their enterprise plan is definitely the way to go.
Store
My Store
Using app
6 days
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