Playlure: Presell Games

Playlure: Presell Games is a Shopify app that turns a store page into an interactive presell experience for paid traffic. Merchants can use mini-games like a prize wheel, scratch card, balloon pop, tap-the-targets, or pick-a-racer, then customize the look with seasonal themes such as Halloween, Black Friday, or Cyber Monday along with their own branding, colors, fonts, and copy. The app is designed to end either with a reward, such as a Shopify discount code applied in the cart, or with a bridge page that sends shoppers directly to the sale, all while keeping the experience on the merchant’s own domain so tracking pixels work normally.