NxTSTOP Apparel review for Reveal: Customer Data & NPS

Nov. 10, 2020

We were just starting the journey to segment our customers and begin specializing our engagement via email marketing, so it was key to get a powerful tool to accelerate our approach. The RFM data mapping allows us to immediately see where our customers fall and identify our biggest areas for improvement. Their team can help you with setup to get going, which we found key to get familiar with the mappings. Integration with Klaviyo means we could immediately then take the segmentation and action it - many more dimensions to segment vs klaviyo native options. Looking forward to all the other components under the surface - like cohort analysis - to see how groups customers perform over time. You should explore to take full advantage of the all the data.