iTokri आई.टोकरी review for ST: Product & Collection Sort

Jan. 13, 2026

As the founder of iTokri, managing merchandising across thousands of collections was becoming nearly impossible. With such a wide range of handcrafted products, categories, and themes, doing this manually was not scalable at all. ST: Product & Collection Sort has been a complete game changer for us. We actively use Random Sort Order to keep collections feeling fresh and discoverable, and the cascading logic helps top performers naturally bubble up while recently trending products get visibility. It’s been extremely helpful in keeping our collections dynamic without constant manual intervention. We also use the app to demote non-seasonal items and create a healthy mix of high inventory products, recently launched items, and most units sold products. This balance has really improved both discovery and sell-through. What we also love is that we even use this app to sort and manage our specialty pages so they align perfectly with our emailer marketing and promotions strategy. It gives us the flexibility to quickly adapt collections to campaigns without extra operational effort. Overall, this app has brought structure, control, and sanity to our merchandising process. For any brand dealing with large catalogs and complex collections, this is an absolute must-have.