Shopify Audiences
The reviews for the Shopify Audiences app are mixed, with both positive and negative feedback. Positive reviews highlight the effectiveness of the tool in optimizing ad campaigns, improving ad targeting, and increasing ad spend efficiency. Users appreciate the ease of setup and the additional signals provided by the app. On the other hand, negative reviews criticize the high cost of accessing the app, as it is only available for Shopify Plus users, making it unaffordable for small and medium businesses. Some users feel that the app should be accessible to all sellers, not just the highest volume ones, to support SMB growth.
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My sales dropped a lot. Audience created different Pixel code which we already had created and working and it just impacted a lot negatively.
Crazy stupid to make this only available form Shopify Plus... It is in Shopifys interest to grow the revenue of SMB to get them into more sales, more comissions and in the end Shopify Plus...
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