carbonaddons review for Google Ads & Shopping AI: ST
Oct. 3, 2022
We've been using StoreYa to run our facebook and Google Ads for about 3 months now. I would give it a 4.5 stare but the option is only either 4 or 5 and so far, they do not deserve a 5 star but they're definitely close. I will do a breakdown base of our 3 month experience with them so far. FACEBOOK ADS. The facebook ad is the reason why they don't have a perfect 5 start. If we were using them solely for google Ad's they would get a perfect 5 star (so far). The reason they lose a star is because the facebook ad's they're running is not performing well. Now I know that ad's do not perform miracles and that there are A LOT of different variables that can affect it's effectiveness such as the design of your website but we know this is not the case because when we first started with StoreYA, we only ran facebook Ads and they were generating great ROAS, specially on our retargeting Ads. But after we were recommended to increase our ad budget, our ROAS has dramatically degreased by more than half. Our retargeting Ad ROAS went from 12 in august to 4.5 in September with our higher budget. I've talked to Emma regarding this issue after she recommended we increase our Google ads in which she responded it should get better after it starts working together with the google ads. We will wait another month or two and if it does not get better, we might just stop using them for our Facebook Ads and only stick with google Ads which is what they're really good at. GOOGLE ADs. StoreYa does a GREAT job running google Ads. Although our google Ads have dropped in ROAS from 20 in August to 14.5 in September, it is still well above the ROAS we use to get from running our own Ads. As mentioned above, If we were using StoreYa solely for Google Ads, they would have gotten a 5 star review. If you're going to use them for facebook ads as well, For now, we recommend you stay at a low budget since they seem to generate better ROAS as lower budget. If our ROAS does not improve soon with our new higher budget which was recommended by them, we will end up going back to our lower budget and transfer that to Google Ads instead.
