HEALiX Infrared review for UpStack Data Pixel & Analytics

Feb. 23, 2024

Being there aren't many reviews at this point, I would like to take a minute to give an extended review for anyone considering partnering with UpStack. We have been using the software for 2 months now, and we also have extended experience with other options out there. This is the best experience and the steadiest results I have seen across any other software we have worked with. My review comes with comparisons to Triple Whale, Cometly, Bily.ai and MaximX (formerly OptimizeX). Firstly, just working off of objective, quantitative results, we have finally been able to get back on track while leveraging UpStack. The software has helped us reach out highest scale to date, and played an intricate role in creating our best net margins while simultaneously achieving highest revenues yet. Additionally, we have confidence in the side server data being sent back to platforms not only because we are seeing data align with all our dashboards, but campaigns are optimizing better and better as time goes by. Clearly, our data is being successfully sent back to platforms so it can be utilized and our investment in paid advertisement is fully leveraged. This has not been the case with other partners we used in the past. Previous options were inconsistent, lengthy with launching, would take a while for data to reflect properly, if ever. With other partners, we frequently found ourselves going back and forth with customer service to work out bugs that never quite were worked out in the end. We were good with OptimizeX for a while, but at a certain point the software just stopped working. From there, we hopped around to multiple options without being able to find reliable results. For the record, Cometly was the worst experience of all of them. We always received excuses as to why things weren't matching up, or just being told it was accurate, when we could tell by our other forms of data collection it clearly wasn't. Upstack excelled in this realm also... We did have a small discrepancy at launch, but customer service was awesome. Hopped on a screenshare, was knowledgeable, quickly found solutions, and after a single session we were off to the races. You can trust the data in native dashboards in all platforms, and we are able to leverage automated rules again in Facebook. Just great stuff all around. We're happy that we don't have to constantly worry about our tracking any longer. Bottom line: Stop searching and hop on with UpStack. You won't be disappointed