Maine Salty Girl review for Vela | AI, optimization & more

April 23, 2026

Love, love, love this app! It was a game-changer for us! We have shops on Shopify and Etsy, so being able to update, modify, and create listings in one place saves us tons of time. Recently, Vela made an upgrade to their platform that uses AI to optimize copy, create product images, and write SEO ehanced alt tags. I had the privilege of speaking to Justin, one of the creators, and he clarified how it works. When you click the button to optimize tags, titles, descriptions, etc., it tailors everything based on whether you’re listing for Shopify or Etsy. The score it gives you is based on each platform’s specific algorithm—not a generic one-size-fits-all system. So basically, Vela uses different criteria depending on where you’re selling, which makes it way more accurate—and means we don’t have to write everything outside of Vela anymore.