Pawdaw of London review for Virtue ‑ Charity Donations

Oct. 31, 2022

We've used Virtue to quickly and easily add a storewide giving campaign to our site without having to manage donations or touch payments - game changer. As a brand we've wanted to add a give-back program for a long time to increase our positive impact, but handling the day-to-day side of integrating with charities was always a big obstacle as we're a small team. For the upsides, the price of the platform is extremely competitive. In a few clicks Virtue was setup with our favoured charity and we had impact badges added to the site to grow awareness with new and returning customers. Since doing so we're seeing improved conversion rates and our customers love knowing they're supporting a cause close to their hearts every time they shop which we're confident will only help loyalty in the long run. Thanks Westen, Mariya & all the virtue team for your help - would definitely recommend to others looking to make a positive difference through their brand and products!