Onsen® review for Wellspring Attribution

Sept. 3, 2024

There are a lot of different ways to track attribution but there's one that's been the most reliable and that's our post purchase survey. And there is literally no better app to understand this information than Wellspring. By connecting to Meta, Google & Tik Tok, you can get a clear understanding of your ad spend across channels in real time. While it doesn't / can't dive into channel specific performance, we've seen time and time again that it's a leading indicator when creative needs to be refreshed, when we're overspending on a channel or when a channel is being under-attributed in the click-based world of measurement. If you're doing under $20M a year, this is your one stop shop for optimizing your marketing mix and if you're $20-50M, Wellspring is your sanity check. Big shout out to the team for being awesome, making a smooth onboarding & helping every step of the way.