Wixpa Google Tag Manager ‑ GTM
Integrate multi-channel tracking through Google Tag Manager
Rating
4.5
feedback
11
chart
#5,097
Reviews Over Time
App Ranking
Time spent using app
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Less than an hour
36%
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Less than a day
36%
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Less than a month
27%
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Less than a year
0%
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More than a year
0%
Reviews Summary
The reviews for the Wixpa GTM app are mixed, with both positive and negative feedback. Positive reviews highlight the excellent support provided by the team, with mentions of knowledgeable and professional assistance in setting up Google Tag Manager and tracking pixels. Customers appreciate the prompt and helpful responses from team members like Laiba, Irfan, and others. On the other hand, a negative review points out significant issues with e-commerce event tracking, leading to a decline in sales and inaccurate data recording. The negative experience caused damage to the user's data and sales performance, resulting in a lack of recommendation for the app.
Highlights
All reviews
June 12, 2025
We integrated GA4 using the Wixpa GTM app and initially, everything seemed to be working correctly. However, after a few days, we discovered that critical e-commerce events — such as purchases, add_to_cart, and begin_checkout — were either missing or being recorded inaccurately. This significantly disrupted both our GA4 data and Google Ads conversion tracking. As a result, within just one week, we experienced a noticeable and substantial decline in sales. Additionally, we found that other key events like remove_from_cart, add_payment_info, add_shipping_info, and view_cart were not firing at all. These are essential for accurate conversion tracking and campaign optimization. Unfortunately, based on our experience, this app caused serious damage to our data and sales performance. We cannot recommend it.
As discussed over email, your store has a lot of custom work, which makes it difficult for our app to track third-party code within your theme. Your Shopify theme needs to follow Shopify's standard coding guidelines for us to guarantee accurate event tracking through our app.
April 4, 2025
I recently had Laiba and Fatima from the Wixpa app help me set up Google Tag Manager for Google Analytics, Snapchat Pixel, and Meta Pixel. They were incredibly knowledgeable and professional throughout the entire process. They went above and beyond to ensure everything was configured correctly and provided clear explanations along the way. Thanks to them, I’m able to track my website performance and marketing campaigns with ease. I highly recommend their services to anyone needing expert analytics and pixel support!
Thank you so much for your thoughtful review! 🌟 We're thrilled to hear that Laiba and Fatima provided you with such professional and thorough support. It's great to know everything is now running smoothly and you're able to track your data with confidence. We truly appreciate your recommendation and are always here if you need anything in the future! 🚀 💼
Jan. 8, 2025
Irfam is like that friend who shows up with snacks, solves your problems, and leaves you wondering how life was ever manageable without him great support. 10/10, would recommend!
Thank you so much for such a wonderful and creative review! We truly appreciate your kind words and recommendation. We're thrilled that Irfan could provide such great support. If you ever need anything, we're always here to help! ❤
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