TOCA Football review for ActiveCampaign Email Marketing

March 6, 2020

The app integrated really easily and pulled all the purchase events, abandoned cart information, and customer information into Activecampaign. It shows up automatically in its own little section under each contact and works seamlessly in the automation builder. Very helpful for retargeting. It's also nice for building out emails as it can dynamically pull in different products and so on into the email building process. Very nice integration for ecommerce + retargeting and another way to deliver a more omnichannel experience.