Ecohuman review for Adwisely: Meta Ads, Google Ads

Dec. 1, 2020

Don't waste your time with this app. Their lack of knowledge is insulting. They lock down any useful features making them inaccessible on their platform. You cannot, for example, set any sort of auction limits or target CPA. You're just throwing money down a black hole and hoping some of it does an about-turn and comes back to you in the form of a sale. "learning phase, learning phase". That's what you'll here. Yes I fully understand that but you can't ignore warning signals that money is disappearing at sometimes a rate of £7 per interaction. Having had to learn myself how to run retargeting in facebook I thought these guys would know how to do it given the whole premise of their business is retargeting. Yes they have built some form of platform, though all it does is sync with facebook business manager. There's literally no value in using this app. They not only understand next to nothing about retargeting but they know just as much about e-commerce. I kept getting told "customers aren't interested in your products as you have a high bounce rate of 70% or so. The whole point of this is to retarget users that haven't registered enough interest. Fellow shopify merchants, do yourself a favour and make sure you don't go into these types of apps blind as you'll get taken for a ride. I was fortunate to cut my losses early doors. You can use the facebook selling channel and setup retargeting yourself. If you need help setting up a proper ad account in business manager then facebook support are there to help! Cue dev response on that "I didn't give it enough time, customers weren't interested"