Number 9 Fashion Studio review for Filterific: Collection Filter

June 29, 2020

Great app. But not enough of the money being paid by customers is being spent on back end infrastructure. App slows each page by 2 seconds - mostly due to an 800ms TCP connect wait. Classic latency caused by under powered servers for a given load. The more people use this awesome app - the slower it is going to get and slow speed kills conversions. The opposite of what these apps are here to do! UPDATE: Contacted them. They have no plans to fix this speed issue. Even though adding a CDN layer to their AWS setup would take all of 30 mins to complete end to end. Very disappointing. In an era where google has publicly stated the importance of core metrics and FCP moving forward this is quite mind boggling. Shopify need to start mandating proper architecture standards for their App Store. Developers in the IT world are not known for their experience in operations or architecture. And this is becoming more of an issue as more and more apps, function well, function wise. But are implemented poorly on the backend.