Luca + Danni review for Fairing: Post Purchase Surveys
Feb. 15, 2023
Fairing has been an amazing resource and my favorite tool to understand the true point of brand discovery for consumers. A simple question of "where did you find us" allows unparalleled insights across the marketing funnel (also allows me to call BS on the last click attribution!). One of my favorite aspects is seeing the omni-channel impacts (via responses like Amazon, Macy's, I heard you on a podcast, etc). It's one of the best tools you can implement and Matt makes the process amazing from start to finish!