Dr Will's review for Conversion Companion
March 4, 2025
We have just had our first month of data and analysis with FERO but have been so impressed already. The depth of analysis is so impressive. Chris and Rodrigo not only undertake the analysis but communicate it so clearly and effectively for what it entails for us, especially in an area where we otherwise struggle to analyse shopper's behaviours and what their barriers to purchasing may be. We are excited to collect even more data so we can have greater analysis and have actionable insights to help improve our checkout performance.