Pets Paradise review for FT: Frequently Bought Together

Nov. 8, 2023

As a dedicated pet care provider, we at Pets Paradise have always sought innovative ways to enhance our customers' shopping experience. With the integration of FT: Frequently Bought Together, powered by Fether's AI personalization platform, we've seen our aspirations become reality. FT's Personalization Engine seamlessly embeds into our storefront, offering relevant recommendations that resonate with our clientele. The simplicity with which customers can now discover and add related products to their cart is outstanding. This feature not only enriches their shopping journey but has also markedly boosted our Average Order Value (AOV) and revenue. The AI-driven algorithm is a marvel, intuitively learning from a vast database of products, orders, and our store's unique data—both historical and real-time. The impact of this learning is reflected in the tailored experiences our customers encounter, with suggestions that feel handpicked just for them and their pets. What's more, we've noticed a significant uptick in conversions since utilizing the app. It's clear that Fether's technology isn't just about algorithmic prowess; it's about creating meaningful connections between products and people (and their pets!). For any Shopify store looking to personalize their customer experience and drive sales, we cannot recommend FT: Frequently Bought Together enough. It's a testament to how AI and machine learning can work wonders in the e-commerce space.