Taika review for Novel: Wallet Pass for Brands

Aug. 10, 2022

At Taika, our whole brand philosophy is ‘Made for friends by friends.’ We started off by selling a creativity fueling beverage that we'd created for our friends and community and eventually realized that our next level of community building entails NFTs and web3. People struggle to decipher the utility of digital goods in the physical world. We're trying to bridge that gap with digital goods and physical utility / redemption models. This is not such an easy concept to wrap your head around but as soon as we spoke with the Novel team, we knew they had the right solution in mind. We worked with Novel to effortless add web3 support to our existing headless Shopify installation and they've been a fantastic partner at every step along the way. Cannot recommend the service and the team enough. Text us at Taika (415-212-7711) if you have any questions!