NipponKits review for Schema Plus for SEO & JSON‑LD

July 11, 2025

I'm terminating my SchemaPlus subscription and warning other merchants about your app's fundamental failures. YOUR INITIAL RESPONSE WAS TECHNICALLY WRONG: Diana initially claimed "the test results doesn't show any issues and the preview is looking okay" - completely missing the difference between Rich Results Test validation and actual SERP display. This shows a fundamental lack of understanding of how Google processes structured data. EXPERT TECHNICAL ANALYSIS: I consulted an SEO technical expert who confirmed that your support responses demonstrate complete ignorance of structured data implementation. The issues are clearly within SchemaPlus code generation, not external factors. DOCUMENTED TECHNICAL FAILURES: Missing aggregateRating - SchemaPlus fails to integrate Judge.me review data into JSON-LD despite claiming "no inputs required for this integration" Malformed URLs - Escaped characters (\/\/ and \u0026) in generated JSON-LD Incomplete offers - Missing seller information, itemCondition, priceValidUntil Single image limitation - Only generating one image URL despite multiple product images available Broken logo URLs - 404 errors on Organization schema logo paths BUSINESS IMPACT: Since SchemaPlus implementation, I've experienced a 50% DROP IN REVENUE due to disappearing rich snippets that previously drove traffic and conversions. Your app has directly damaged my business. YOUR DEFLECTION TACTICS: Initially blamed Google despite technical evidence Now blaming TinySEO/Avada when identical issues exist on stores without these apps Offering 1-month delays instead of acknowledging your app's bugs COMPETITOR COMPARISON: Merchants using Tapita SEO achieve perfect rich snippets immediately with identical setups. Your app simply doesn't work. WARNING TO OTHER MERCHANTS: SchemaPlus exploits merchants' technical knowledge gaps by: Blaming Google for their own coding failures Deflecting to external apps when caught Providing "solutions" that don't address core issues Keeping you paying while delivering broken functionality I'm implementing manual JSON-LD that will resolve all issues in 2 hours versus your promised month of uncertainty. Your app and support are technically incompetent and financially damaging.