Rishi Tea & Botanicals review for SRA ‑ Google Analytics 4 (GA4)

We finally have data we can trust! Server-side events means our GA4 purchase data is complete and clean, and running Facebook CAPI through the integration has improved our event match quality giving us more reliable signal for campaign optimization. Setup was fast and Kevin has always been proactive and thorough with answering our questions. That kind of hands-on support is rare, and it made a real difference. For any Shopify brand running paid media and trying to make sound decisions from analytics, this is the infrastructure investment that makes everything else work better. Highly recommend!