Employee Shield review for Winback: SMS Marketing
July 17, 2020
Great app, made me a lot of money. will continue to use this app in the future. very simple to use.
Thanks so much for your review. I hope you don't mind me sharing that the app made $60K for you in the 2 months that you've had it! I wish we can make a case study of how you're using the app because you're obviously killing it with SMS! Regardless I do have a couple suggestions for you to optimize it even further... In addition to what I told you about the product images in your abandoned cart messages, let me also suggest turning on abandoned browsers. Right now you're just messaging people who abandoned a checkout. But the majority of your visitors won't even add to their carts. You can reach these visitors with a mobile popup. It can get triggered after 60 seconds of looking at a product. With 2 quick taps, the shopper can get a discount code texted to them to buy the product they’re browsing. The message is fully customized, so the shopper thinks this you're giving him a discount for this exact product he was considering. And if they don't buy, the abandoned cart message sequence kicks in to remind him of the precise product he was looking at! It's super-effective in getting visitors at the top of the funnel. In fact, I wouldn't be surprised if you start getting more sales from abandoned browsers than from abandoned checkouts.