Gemzel review for AdRoll Marketing & Advertising

Hi there, This is Tatiana from AdRoll's Customer Support Team. I am sorry to read that your campaign's performance was not meeting your expectations. Kindly allow me a chance to turn your experience around as the customer satisfaction is always a number one priority for us. I have personally reviewed the performance of the campaign and I do understand you have set a CPC goal of $0.10. However, the campaign could achieve $1.14 CPC in its run-time. As much as we wish the campaign attains the set Bid Strategy goal, we need to take into consideration that the Bid Strategy acts as a goal for the campaign to achieve and thus it requires some time for the algorithm to understand the browsing behavior of your website visitors and the campaign goals. Having said this, as you want the campaign to reach its goals at the earliest I am here to assist you with it. I will write a detailed email with campaign optimizations that can help improve the performance so that it meets your goals. I hope that helps. Kind regards, Tatiana