Secret Nature review for Elevar Conversion Tracking

April 28, 2025

As a Shopify store owner focused heavily on growth through paid ads, email, and analytics, I can't say enough good things about Elevar. Honestly, an app rarely overdelivers — most Shopify apps promise big things and end up just being another dashboard to manage. But Elevar blew me away. From a marketing perspective, it's been a total game changer. Within hours of setup, we had server-side tracking, client-side tracking, enhanced conversions, Meta CAPI (Conversions API), and GA4 events firing correctly, without having to guess whether our data was trustworthy. Before Elevar, even with "manual" setups and expensive agency help, there were gaps in our data, and it always felt like we were flying blind. Now? We finally have clean, reliable attribution data across Meta Ads, Google Ads, and Klaviyo. That clarity is translating directly into better ad optimization and real ROAS improvements.