Littledata ‑ The Data Layer

Really great app with awesome support. I tried the 30 days test version and i am very excited how exact the tool is working.

Update: We had a problem reaching the customer service team, which now got solved. Bianca even took the time to jump on a personal call with us to solve the issue!

Really great - it removes the dreaded headache that comes with GA4's numerous data layer requirements. Customer service have also been very responsive and helpful.

I was having so many issues with GA and with Littledata they completely solved it! Working with the team there has been incredible and so happy I found this solution. I highly recommend their app.

Best GA app available! Very user friendly setup, which is important. But the accuracy of the data flowing into GA is amazing! They are not kidding when they say 100% of your orders will be synced into GA. We've never had this level of data accuracy in GA until now!

Aside from the easy installation and highly functional app, I found the support team extremely helpful and happy to always go over and beyond to assist with the setup and reporting. Thank you!

Great app. Setup was easy and support in customizing data feeds was helpful. Having offline data in GA has been a game changer.

Great customer service! Needed help with a custom report and support was so eager to help and did so promptly

Very happy with the solution ! Support is super fast and always very helpful. Thanks a lot to Andreea for always helping us, also on short notice :) We can highly recommend Littledata! Update: made really good Experience with Claudiu in setting up GA4. Claudiu was super helpful and continuosly checks in with us to make sure our data is accurate.

We use LittleData to help make sense of what visitors are doing on our website. It enhances the data that is being sent to Segment and Google Analytics by tagging Spotify-specific events for us. My favorite part of this service is the customer service. We had a problem recently and the LittleData team worked with us to solve the issue we were in just over a week. I talked with the same rep the entire time and was provided with many updates along the way. No breaks in communication and clear direction on the issues that were found. I'd recommend LittleData to anyone.

A fantastic app with amazing service. We use Littledata to split out our subscription orders in Google analytics to give us improved reporting capacity.

We use Littledata to separate out our recurring subscription orders in Google Analytics. I'd recommend for any subscription business and the member support team is also super responsive!

Truly recommend Little data when your business model is with subscription! It can help track all key events of purchases journey with easy set up and the support team is really helpful! It helps me save time on research!

FINALLY! I’m a developer and after years of looking for a solution that would get accurate e-commerce data into Google Analytics, I finally found it. I can’t say enough positive things about Littledata. It’s worth every penny. We used to have lots of missing orders and transaction data in GA, but now we have *literally* 100% accuracy and can compare our data between GA and Shopify to gather more useful insights. Also, the customer service team is fantastic. Whenever I have questions, they get back to me within an hour. And the responses aren’t just cookie cutter replies. They actually look into your issue and give specific advice.

This is a fantastic app that syncs data with a high degree of accuracy between Google Analytics and Shopify. It means I'm able to make decisions based on what I see in Google Analytics with confidence. I can also analyse data by first time orders, recurring (subscriptions) and lifetime value which is essential for evaluating campaign performance. Importantly, Littledata's support is excellent! They're very responsive, hands-on, always provide useful information and, in the rare occasions when one is needed, a fix. Highly recommended!

This app gives us much more accurate data. The difference between the data from shopify and google analytics has been reduced significantly. Very happy! Customer service is impeccable. Super friendly, quick and helpful.

Utilizing Littledata's suite of event tracking and analytics informed our DTC strategies that took us from $0 in revenue to $150,000+ in less than 2 quarters. We're able to continually integrate more and more tools as we continue to grow thanks to the connections that Littledata provides. Littledata has also given us incredible support every step of the way. They knock it out of the park as our out-of-house analytics team.

This app gets the job done and all of the data is super accurate. Unreal how you can just add this so easily and then get so much data and insights.

We've had nothing but plain sailing with Littledata - I've read some of the negative reviews here and they're definitely not reflective of the experience we've had. You don't need a technical understanding to get going with Littledata - it's an easy method of server-side tracking that ensures GA is as accurate as it can be. And the support has always been great - Bianca is brilliant.

This is a tool you must have in any Shopify store if you use Google Analytics for reporting. It has also a lot of integrations out of the box that will enhance your reports