Retropilot review for Mailchimp Email SMS Marketing

There is one significant flaw that you should be aware of before you install and use this app. Let's say my email is [email protected]. I make a purchase for my friend, Mark. The shipping address name is Mark Smith. The billing address name is James Johnson. The app will sync the SHIPPING name to my email ([email protected]). This means when I go to send a newsletter to [email protected] and use personalisation in the email, it will say "Hi Mark!" - when my name is actually James. Shopsync support confirmed this is a known flaw. If you want to use personalisation in your email marketing, you must be aware that this app will 'corrupt' your mailing list by mixing up names. This might not be an issue for you if your customers only ever ship to themselves.