FittedHats.com review for Mailchimp: Email & SMS

Hi there, thank you for your feedback. The reason why we sync products over to Mailchimp is so you can utilize it in your email marketing. For example, say you'd like to make product recommendations on campaigns that are sent out in the future. Also, syncing of the products helps you segment and tag your customers in Mailchimp; it's a great value-add when you're trying to learn about what your customers are buying and following up after the transaction. Let us know if you have any thoughts on why this wouldn't be ideal in your case, we're happy to consider any future enhancements. Feel free to reach out to us at [email protected].