Mustard Seed Training review for Mailchimp: Email & SMS

Oct. 26, 2021

We use Mailchimp to send an email once a month to existing customers about sales and new products. We also post the same content on social media, but most of our repeat customers come from the monthly email. Returning customers now make up 30% of our orders! We have a small enough audience that we are still on the FREE plan, and the ROI on the time makes it very worthwhile. We have had no problems with the Shopify-Mailchimp integration in two years. Definitely will be worth it to get a paid plan with scheduled emails and customer segmentation once we get big enough.