Trooper Beer EU - distributed by Universal Marketing EU review for Omnisend Email Marketing & SMS

March 19, 2025

After spending several weeks exploring various email marketing apps, I delved into Klaviyo, SmartrMail, ActiveCampaign, Brevo, Seguno, and tinyAlbert,.... What I found was that no app is perfect, and many seem overpriced, with some even indulging in AI-washing. Ultimately, my shortlist came down to Seguno and Omnisend. Both are exceptional, but I had to choose one for my personal trial. Omnisend emerged as the winner, mainly because of its AI features paired with somewhat reasonable pricing. Seguno was a close runner-up. Overall, I'm quite satisfied with Omnisend. I do wish it had more robust AI support within the email editor—specifically, AI that could create and design a complete email based on my prompt. I understand that larger corporations using email marketing apps have teams and staff who don’t want to be replaced by AI. However, for small businesses like mine, AI is invaluable in simplifying tasks. Ideally, I want AI to craft the entire email so that my role is just to review and approve. Omnisend, along with Klaviyo and Seguno, offers a sleek and professional look and dashboard, whereas many other apps feel like experimental toys. In terms of usability, Omnisend is incredibly user-friendly. I've read others describe it as a game-changer, and I tend to agree. After my first full day using Omnisend, I’ve set up 12 automations. Impressively, my automations and the initial campaign have generated a remarkable 40% revenue increase in just one day! It’s quite enjoyable to watch the volume of emails Omnisend dispatches through these automations—an impressive 600 automated emails in just 18 hours—demonstrating that my email marketing is effectively on autopilot. So far, Omnisend has exceeded my expectations. I hope it continues to perform well—fingers crossed! Plus, the support is phenomenal. Hunter, my contact at Omnisend, is a true gem!