GitHub review for Omnisend Email Marketing & SMS
Sept. 14, 2021
I've been doing email marketing for over a decade and have used a variety of platforms. Omnisend will without question be the most frustrating and difficult platform of any that I have used. I cannot under any circumstance recommend this app to anyone. Here's why: 1. The tech team repeatedly locked our account and asked us to have our list cleaned. Even after working with their support and having our list cleaned MULTIPLE times and creating new segments based on their exact recommendations, they still locked our sending ability and placed our account on a sender domain with low reputation that tanked our deliverability. We lost thousands of dollars on a campaign because of this. 2. The UI is glitchy and trying to upload custom HTML templates is difficult. The custom templates location is found under settings (which I've never seen before). The UI to do also sanitizes your code so certain best practices can't be used because the UI will not allow you to insert certain things, like a header or MSO specific html. This was frustrating because we could not get our emails to work properly on some platforms. We even began to encounter an error where any links in a test email could not be clicked in iOS. We had to segment our own internal emails and send campaigns to them in order to properly QA emails. 3. There is no templating language and this made QA extremely cumbersome for basic parameters. Clearly they discourage using your own HTML because adding a custom template was in a difficult to find location. After adding your own template, selecting it during campaign creation would glitch out and not let you proceed to the next step. 4. Tech support was, in general, very difficult to work with. We often felt the answers we received were unsatisfactory, given how much we paid as customers of the app. We went through the same issues over and over and over again, even after following the exact steps that tech support gave us to rectify a situation. Because of these issues we have removed Omnisend and went with a competitor.
Hello! Thank you for leaving us a review, your feedback is very appreciated. We can see that your account was paused from sending in order to prevent any harm to your sender's reputation. You were constantly sending campaigns to spam traps which damaging your sender's reputation, hence the account was paused to make sure you clean your list from bad emails. After you cleaned the list, we monitored your performance and noticed that you kept sending to a significant amount of spam traps. That means that the service you used for cleaning didn't clean your list properly, thus, our support team advised you using our trusted service, but you used the same app you did before once again and the issue re-occurred. We also see that every time you faced this issue, we moved you to domains with even better reputations. We could have investigated the issue you faced with the drop in opens/clicks, but since you uninstalled the app there is no way we can proceed with the investigation. As for importing HTML templates, yes, we agree that our import tool for HTML templates is not ideal and needs some improvements. We marked your statement as a feature request, so that our product team may have a look at it. As for not-clickable links in test emails, sorry for the inconveniences that you faced. We have this bug registered, and our developers are working on the fix. Thank you again for your feedback.
Omnisend Email Marketing, Pop Ups & SMS for Shopify Stores