ESH Custom Calls review for PostPilot Direct Mail Platform

This app is amazing. It does everything they say it does. It's definitely worth sending postcards, most people look at their postcards but only 20-30% will open their emails. So far I only tested sending postcards to people that have been active on our website but aren't opening their emails. I was able to set this up using a klaviyo segment. That's the great thing about postpilot, it would get expensive sending postcards to all customers, but if you set up specific segments you can get a good return without spending too much.