The Dry Eye Shop review for Smile: Loyalty & Rewards

July 14, 2018

It's a very slick program, but definitely not right for my clientele. It was expensive (due to large customer database I had to be on the $600 plan) and I suspect it really is much more useful to people who are heavy on the email marketing (I'm not). I sell medical products and I think my customers saw it as too gimmicky. I have a high percentage of mobile sales and the widget was always in the way - a real problem on small screens. I reached out to my entire mailing list for feedback to see if they cared whether I kept it or not, and the only people that replied said to ditch it, that they had too many point programs to keep track of anyway. They found it too complicated to use. - I probably would have been more motivated to keep it if I could have had more options in terms of custom defined actions for point awards (beyond the fb/tw shares/likes).