Tolstoy: Shoppable Video & UGC for Shopify

Tolstoy: Shoppable Video & UGC

Import once. Sell with video across your store and Shop...
Developer
Tolstoy
Rating
4.7
Feedback
267
Reviews
Chart
#259
Shopify
Reviews over time
New reviews per month across the app's lifetime.
App ranking
Overall position in the Shopify App Store.
Reviews summary

Tolstoy has received a mix of positive and negative reviews from users. Positive aspects highlighted include great customer support, with specific mentions of helpful and responsive support team members such as Mikaela, Earl, and Niezl. Users appreciate the quick resolution of issues, thorough assistance with onboarding, and the team's dedication to helping them succeed. The app is praised for its innovative features, ease of use, and the ability to enhance the visual experience for customers. On the other hand, negative feedback revolves around the app becoming more complex with AI-generated layouts, leading to challenges in customization and usability. Some users also expressed frustration with billing discrepancies, unreliable performance, and issues with the AI functionality.

Time spent using app
How long merchants keep the app installed.
Less than an hour 1%
Less than a day 7%
Less than a month 26%
Less than a year 44%
More than a year 13%
All reviews
4 / 5 Share
Sept. 11, 2026

habia tenido problemas de cobros pero se hicieron responsables, les bajo una estrella por el estres ocacionado, de resto excelente app.

Store Using app Total reviews Average rating
Exotix Card 8 months 7 3.3
5 / 5 Share
Sept. 4, 2026

Highly recommend Tolstoy, not only because it’s a great addition to your site, but because their customer service is also amazing. Earl Sarsuelo is incredibly responsive, helpful, and genuinely invested in supporting us. He takes the time to understand what we’re trying to accomplish and is always thoughtful about helping us get the most out of the platform. Anytime we have a question or need help, he’s quick to jump in and find a solution. It makes such a difference to work with a company where you feel like there are real people behind the product who care about your success. We are big Tolstoy fans!

Store Using app Total reviews Average rating
Dana Rebecca Designs 8 months 2 5.0
Developer Reply

Appreciate you taking the time to share this. Glad Earl Sarsuelo took such good care of you.

5 / 5 Share
Aug. 31, 2026

Outstanding support from Mark R, who made the entire setup easy and stress-free! We love the results with the product carousel and homepage spotlights, they look fantastic on our website. Highly recommend this app, and a special thank you to Mark for his exceptional customer service. We couldn’t be happier!

Store Using app Total reviews Average rating
reluminate beauty About 2 months 5 5.0
Developer Reply

Thanks for the kind words — means a lot. Glad Mark R took such good care of you.

2 / 5 Share
Aug. 3, 2026

Tolstoy used to be a really simple, easy-to-use tool, which is exactly why I liked it. Since the platform shifted heavily toward AI-generated layouts and conversational interfaces, it’s become much harder to get a clean, polished widget that matches my website. Basic styling and layout changes now take more time than they used to, and the AI often seems to get in the way rather than help. It’s definitely become more powerful, but for anyone who just wants simple shoppable video widgets with straightforward design control, the experience has gotten noticeably worse.

Store Using app Total reviews Average rating
Ben Buckler Boards Almost 3 years 3 4.0
5 / 5 Share
July 23, 2026

Great APp Great support runs on 2 of our websites for UGC, does a good job.

Store Using app Total reviews Average rating
SEACRET US 3 months 1 5.0
Developer Reply

Glad this landed well for you. Love that UGC on your sites stood out.

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