Halvera review for TrueROAS ‑ AI Ad Attribution

Game changer for anyone running Meta Ads. Finally an attribution tool that actually shows you what's working. Before TrueROAS, I was flying blind with Meta's own reporting overstated ROAS everywhere. Now I can see exactly which campaigns and creatives are actually profitable and make real decisions based on real data. The passive data funnel setup was straightforward, and the server-side tracking via CAPI works reliably. Especially if you're scaling ad spend and need to know your true break-even, this app is a must-have. Support is solid too. Wouldn't run my store without it.