TrueROAS ‑ AI Ad Attribution for Shopify

TrueROAS ‑ AI Ad Attribution

Scale Ads and Cut Waste while Optimizing with AI
Rating
4.7
Feedback
96
Reviews
Chart
#1,975
Shopify
Reviews over time
New reviews per month across the app's lifetime.
App ranking
Overall position in the Shopify App Store.
Reviews summary

The reviews are overwhelmingly positive, with many users praising the app for accurate and real-time tracking, clear dashboards, and better attribution than Meta or other platforms. Merchants frequently say it helps them understand which ads, creatives, and campaigns are actually driving sales, making it easier to scale spend and make better marketing decisions. Several reviewers also highlight the app’s ease of setup, useful reporting, and strong value compared with more expensive alternatives. Customer support is another common strength, with many users describing the team as helpful, responsive, and attentive. The negative feedback centers on support and reliability issues for a smaller group of users. Some reviewers report slow or unhelpful responses, missed setup calls, and difficulty reaching support through chat. Others complain that tracking or dashboard data did not match their actual orders, that accounts disconnected, or that the app was not working consistently. A few users also mention billing concerns, including unexpected charges, overcharging, or feeling the app is too expensive for agencies or certain use cases. Overall, the sentiment is strongly favorable, but the main concerns are support speed, billing transparency, and occasional tracking accuracy problems.

Time spent using app
How long merchants keep the app installed.
Less than an hour 4%
Less than a day 2%
Less than a month 49%
Less than a year 40%
More than a year 5%
All reviews
5 / 5 Share
Oct. 30, 2026

We've recently started using TrueROAS and are genuinely impressed with how accurate it is. It's proving incredibly helpful in keeping track of our advertising spend, understanding performance and managing our contractors more effectively. A brilliant tool that gives us much greater confidence and clarity when making decisions. Highly recommend!

Store Using app Total reviews Average rating
Hug in a box.ie 3 months 6 5.0
5 / 5 Share
Oct. 23, 2026

perfect

Store Using app Total reviews Average rating
Willow & Grace boutique 3 months 2 5.0
2 / 5 Share
Oct. 24, 2026

Very slow reply, while you're spending money on ads they take a bunch of time to reply, also the analytics is not that accurate, I got two orders from my Shopify Store but the report says zero order attributed to my campaign, not reliable not sending the data correctly, I gave them 5 star first but after a bunch of miss and slow reply I had to change to 2, they're not reliable even tough it's free till you hit 10k per month, the support is automated bot and the reply is almost impossible to get since they took a bunch of time to reply, if you want a better tracking and analytics tool I advise you to use another tracking platform.

Store Using app Total reviews Average rating
PetParadise Hub About 2 months 4 5.0
Developer Reply

Hello, we appreciate your feedback and are sorry to hear about your frustration. Your support request came in during our weekend out-of-office hours, which caused the delay in our human response. Because the app was uninstalled before our team could get back to you with the solution, we weren't able to fix the connection. We want to make this right and get your tracking 100% accurate. Please check your support ticket; we've offered a free onboarding call with our founder, Rasmus, to help you resolve the Meta errors.

5 / 5 Share
Oct. 20, 2026

Perfect! Really helpfull and good data. Recommended.

Store Using app Total reviews Average rating
SNOWMONTS® 1 minute 1 5.0
5 / 5 Share
Oct. 16, 2026

If you're running ads, you need this - it's that simple. We were trying to scale and the attribution data just didn't add up when stacked up against our Shopify sales with Google and Meta both laying claim. There also seemed to be inaccuracies as to which ads were really converting and we knew that Meta was being fed incorrect data back from Shopify. I'd looked at a few options for sort out tracking data but what I really liked about TrueRoas was the detailed reporting that it provides. It's not just sorted the tracking, it's given us complete visibility of the order journeys, both as a detailed audit but also as an overview. If you want to scale your ads, I really would recommend TrueRoas. Don't assume that Meta is giving you the correct information - in my experience, it has always massively inflated its achievements! Sure, you can save money by installing just a tracking app but if you're serious about scaling, the amount of reporting information this system provides is on a different level. Oh and for Claude/ChatGPT fans out there, you can connect to the MCP for TrueRoas. It's brilliant as I can just pull a daily report that shows me exactly what our campaigns are doing.

Store Using app Total reviews Average rating
Sipfull of Design 17 days 3 5.0

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